For around 20 years, the company AlmaWin in Baden-Württemberg has been developing eco products for the specialist trade. Consumers are showing a lot of interest in its relaunched Klar Ecosensitive range that recently come onto the market.
One of the principles of the firm AlmaWin-Klar is packing as much washing and cleaning power as possible into the bottle and carton. “With our eco concentrates, we don’t use any unnecessary bulking agents or additives – we only put in what is really necessary to achieve a good result. That’s good as well for our environmental performance evaluation,” explains Rudolf Bund. Sustainability is important, and this medium size business certainly keeps on demonstrating the power of innovation, an example being soap nuts.
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